Upgrade You: Digital Media Edition
By Kimberly Seals
Over the past year, the digital landscape has become increasingly influential. With digital events not going anywhere anytime soon and the possibility of VR events in the near future, your digital presence, especially for those in the creative field, is more important than ever. Here are PRMTD.’s top tips for creatives to upgrade their digital presence.
Find Your Audience
With so many online communities, there is bound to be an audience for whatever it is you create. Be specific when considering who you are trying to reach with your work, and then keep that audience in mind as you post and create.
Finding your audience can be fun and teach you even more about your craft. Authentically engaging with your chosen community can be a great way to expand your audience and discover how to best relate to them.
Keep it Consistent
Perhaps one of the most difficult parts of building a digital brand is sticking with it. It can be helpful to create a consistent schedule to not only keep your audience engaged, but also to keep yourself accountable.
Be sure that whatever goals you set for yourself are realistic and sustainable. Quality and consistency are the main ingredients to a successful digital presence, and you can always add on more later.
Connect with PRMTD.
Another great way to expand your digital presence is to connect with a network. The PRMTD. Collective specializes in bringing the artist community together and developing digital marketing & brand growth strategies for independent artists.
We love hearing from artists and growing our network. If you’re interested in expanding your network of creatives and boosting your digital presence, don’t hesitate to connect with us for a free consultation. And stay tuned for more opportunities to engage your community with the PRMTD. Collective!